how the latest buzzword 'Nomophobia' came to enter the virtual ether.
Patrick O'Neill the clearly very creative 'Head of Communications'
at the Post Office came up with this term just one week ago, and
already Google is showing 80.000 links to different sites picking it up,
and guaranteeing it a secure space in our lingo 2008.
Nomo-phobia, stands for 'no mobile - phobia', the fear of not having
access to your mobile phone or being cut off for one reason or another
from your network.
The play on letters with the word homophobia are quite amusing.
Nomophobic as an adverb works, if we decouple it from the word
'phobia' we are looking at a 'No-mo' a person without a mobile phone,
a species which will cease to exist if we don't take make sure that
we continue tolerating it's existence amongst us.
What about no-mo-sexuals? Now I'm getting lost.
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